A SUCCESSFUL beauty firm is expanding into the Cotswolds with the opening of its first salon in Cirencester.

Blushes has announced the opening of its fourth salon in the Market Place, set to open in April alongside its existing salons in Cheltenham, Nailsworth and Worcester.

It aims to provide a Soho House country luxe vibe in addition to its award-winning beauty services while continuing to maintain its enviable local and national reputation.

The salon is replacing Pakeman Catto and Carter at 5 Market Place after the well-known shop's closure in October 2017.

Extensive construction is already underway to accommodate their plans for a 15-chair hair salon.

Alongside the hair care and styling services, the new salon will also provide a beauty service including brow shaping and nails which can be booked in store via their iPad system.

On top of this additional service, a menu of hot and soft drinks, juices and pastries will be provided on a complementary basis.

“We’ve been looking for the perfect location in Cirencester for a while now and when the space came up in Market Place, we knew it was the opportunity we’d been waiting for,” explained Dom

Blake, managing director of Blushes Hair & Beauty.

“Not only does the location fit perfectly with the country luxe feel we’re wanting to bring to the town, but the space itself has afforded us the opportunity to bring a cutting edge salon to life.

“With doors set to open this April, it’s full steam ahead with renovations on-site and we can’t wait to unveil what we have in-store.

"We’ll be launching with an expert styling team already in place, bringing together a mixture of talented hair stylists from across the county, ensuring that our clients receive the high-level of service that we’ve become known for.

“We want to thank our existing clients and fantastic team who continue to make Blushes what it is today and whose loyalty and hard work have made this expansion possible.”

This new addition to the Blushes chain will create 20 new jobs for which they are already recruiting expert stylists to join the launch team to aid in creating a ‘relaxed, airy, eclectic’ atmosphere.