A Great British Bake Off star is set to launch a new cookware store in Cirencester.

Specialist cookware brand ProCook will open its doors on Dyer Street on Saturday.

To celebrate the launch ProCook have invited a special guest, 2019 Great New Year Bake Off winner Steven Carter-Bailey to treat shoppers to baking demonstrations and Q&As.

The store will also be running a competition for all event attendees to win a bumper bakeware set worth over £250.

Self-confessed cake-aholic Carter-Bailey, who is renowned in the baking community for creating bold and spectacular themed cakes, appeared in the eighth series of The Great British Bake Off.

Steven entered the show with a dream to just make it through the first week, but finished as runner-up in the final, collecting three ‘Star Bakers’ along the way.

Having won The Great New Year Bake Off in 2019, Steven has since worked as a special reporter for ITV news, currently touring the UK giving demonstrations at food festivals and has recently partnered with ProCook to promote the expansion of the brand into several new towns and cities.

The Cirencester ProCook store is the 44th for the chain that has specialised in cookware and kitchenware for 25 years.

ProCook carries a range of iconic brands such as Joseph Joseph, Robert Welch, Wesco, Branbantia and Oxo Good Grips.

Bake Off winner Steven said: "I’m delighted to be partnering with ProCook to launch their Cirencester store – I’m sure there are plenty of local home bakers who will enjoy shopping for their kitchen as much as I do!"

In addition to the meet and greet with Steven, visitors to the store will be treated to nibbles and coffee, and demonstrations of the latest kitchen gadgets.

The Steven Carter-Bailey baking demonstration is open to all visitors to the ProCook store and starts at 10am on Saturday, September 7, at ProCook, 2-4 Dyer Street, Cirencester, GL7 2PF.