STUDENTS from Malmesbury School enjoyed a taste of the world of marketing and design, during their annual work experience week.

Seven year 10 pupils spent last week working at Malmesbury based marketing and design company WoodMcKeever Agency (WMC) and received a glowing review.

The students were taken through the process of developing a client brand and marketing plan which they then presented to visitors including the mayor, Wayne Jones, and their headmaster, Tim Gilson. 

Mr Gilson said: “It was wonderful to see how much our students had gained from the week’s work experience. 

“The final presentations were slick and professional. 

“It was clear how much effort and thought had gone into ensuring they had a stimulating and challenging programme throughout the week.

“We are very grateful to WMC and all employers who invest so much time into supporting our students in their work experience.”

The group were given the opportunity to work closely with each department at WMC while they worked on their business ideas, giving them a complete sense of what it’s like to develop a brand.

They spent time with the graphics, web design, PR, marketing and brand management teams to learn more about each of their roles within the design and marketing process. 

Two guest speakers, Denise O’Leary from Purpol Marketing and Stephen Kearney from Powerful Organic, talked to the students about the importance of marketing in a new business and offered guidance on helping them achieve their own personal development goals.

Jemima Trussell, marketing communications manager at WMC, said: “It was great for the class of 2017 to join us last week, all seven students were a fantastic addition to the team, working across different projects to see how our business works. 

“They all took on board so much information throughout the week and watching them present back on Friday showed how much they had learned. We wish them all good luck and success in the future”.