POKEMON trainers in Cirencester are being encouraged to join a huge fundraising event on Saturday (July 30).

Luke Cameron, the charity campaigner behind The Nicest Job in Britain (NJB) organisation, which helps out charities across the country, is gathering as many people as he can to raise cash whilst playing Pokémon Go.

“There’s an app called Charity Miles,” said Luke, 27. “You basically turn it on and it clocks up the amount of the distance you walk and for every mile that you walk it donates a dollar to the charity.

“They have corporate sponsors behind each charity, and we’re doing it in collaboration with WWF.

“What we’re going to do is, get loads of people to meet outside the Abbey [at 11.45am], which is where a Pokémon gym is, and turn the Charity Miles app on and we’re just going to wander around town, get as many people to join in and play Pokémon Go and see how many miles collectively we have walked and then we can work out how much money we’ve donated.”

He said: “We’re also going to get collection tins in some shops. The comic shop will have a collection tin, so people can physically go in and donate.

“We’re going to film the whole thing, to make a video blog on it,” he added.

The event is to celebrate the launch of NicestJobs.com – an offshoot of NJB which helps charities recruit staff and volunteers through video.

Luke explained: “After what we’d done with the NJB, it made sense for us to help the individuals and charities who had been coming to us.

“We had a lot of people wanting to work in the charity sector but we didn’t really have a way to facilitate it, so we launched NicestJobs.com alongside NJB.

“Nicest Jobs helps recruit staff into charities through video.

“We film charities and create a video for them on their own page and then post listings. Whether that be a paid role or volunteer role and then people can apply for those jobs through video to the charities.”

The site is currently working alongside a number of organisations, including Help For Heroes, Guide Dogs and Winston’s Wishes in Cheltenham.

In 2015, as part of Utility Aid’s NJB scheme, Luke was selected from a number of applicants to work for a different charity each week, following on from his 2014 campaign where he did one good deed a day, documented on his blog The Good Deed Diary.

NJB is now its own entity, run by Luke from his Cirencester office and he is currently searching for a new national philanthropy manager do it what he did last year, as the organisation continues to expand.

Visit nicestjobinbritain.co.uk for more information.

To sign up for Saturday, visit https://www.facebook.com/groups/149284125476089/