A FOOD festival has been launched for this year’s popular Cotswold Show after organisers decided it was time to make the attraction a major feature.

Food and drink have always been a big part of the Cotswold Show, held in Cirencester Park, but this year the festival will see more than 100 tasty stallholders over the weekend of July 5-6.

Show director Claudia Wilson said the food pavilion had always proved popular with visitors.

“Not only will we have more stallholders than ever before, but we’re also bringing in some Cotswold street food traders to the area. It’s going to be a really delicious addition to the show,” she said.

The festival is being supported by BITE in association with the Cotswold Table and Taste of the West.

John Sheaves, chief executive for Taste of the West, said the company was delighted to be involved.

“This traditional country show highlights the current importance and love of produce from the West Country,” he said. “With the show expecting over 35,000 visitors over the two days, it creates a superb opportunity for local food and drink producers to showcase their fantastic products.”

There remains plenty on the menu this year.

Back by popular demand will be the monster truck display team, Shetland pony racing and a sheep dog show with border collies and Indian Runner ducks.

A falconry village will display 30 different birds of prey, while activities for children include trampolining, crafts, and tree-climbing.

As usual, dogs are also welcome at the show and can take part in their own activities including an agility course and a dog show.

The show is at Cirencester Park on July 5-6, with doors open from 9am-6pm on both days.

Family tickets are £28 for two adults and up to three children, while adult tickets are £10 and children are £5. Visit cotswoldshow.co.uk